Business
What I Learned from Buying a Business for My Side Hustle
Most people start their side hustle from scratch. They have an idea, they work to make it happen, and turn it into a business. I did things a little differently. For my side hustle, I bought an existing business, one someone else had started. Here’s what I learned from buying an established business and running it on the side.When to Hire In-house vs. Outsourcing to Freelancers for your Agency or Startup
When you’re starting out building an agency or startup, it can be costly to hire a team right out of the gate. Plus it might take awhile to understand what kind of full-time resources you’ll need long term. It’s important to find the right balance between hiring permanent employees and contracting freelancers at the right time.The Two Types of Marketers You Need on Your Marketing Team
All marketers are not created equal and you don’t want them to be. Depending on their strengths and expertise, they bring different skills to the job and you need that range to make an effective impact. So what kind of marketers do you need to hire when building your team? Here’s what we did at Proposify.
Should You Join an Agency Partner Program?
More than ever before, agencies are pivoting to focus exclusively on one software platform, offering consulting, training, and implementation for customers of that software. As someone who has both been an agency partner and offers an agency partnership program through Proposify, I’ll explore both the benefits and drawbacks.Agency Website Do’s and Don’ts: Are You Making These Design Mistakes?
Even great agencies, ones who do smart work for their clients, sometimes have the worst websites. It seems to be a classic case of “the cobbler’s kids have no shoes.” Too often agencies don’t practice what they preach to their clients, instead putting up bland, generic websites that never get optimized for conversion and are rarely updated. We review the best and worst of agency website design so you can atone for your online sins.