We've said it before but we'll say it again: The executive summary isn't a summary of your whole business proposal, it's a summary of why your solution is the best one. It’s your opportunity to sell your prospect on why they should choose your company over the competition. And done right, it can give you the ability to win over your prospect before they even reach the pricing section. But before you pop the champagne, you’ll need to learn how to craft the perfect executive summary. To get you started, we’ve come up with three executive summary examples you can use as a guideline.
The janitorial industry is full of companies who compete primarily on price, with little regard for quality. Companies swoop in with promises of being the best / the greenest / the fastest, then underbid on the contract and underperform on the job.
Cleaning services companies like yours — the ones who work hard, pay their employees well, and keep happy customers — need to find other ways to stand out.
When you’re trying to close a deal, having to ask "what's your budget?" can cause both sides to sweat. But knowing your prospect’s budget up front is essential to qualifying them as a lead, developing the scope of the project, and managing expectations on results. Here’s how to get your potential client to open about their budget and set yourself up for a successful proposal and project.
Almost every sales team has inefficiencies that clog up their sales pipeline. Some teams are slow at writing proposals, while others spend too much time chasing down info from their product teams or searching for the right version of the proposal document. Sound familiar?
We get it. The sales cycle is complicated and there’s plenty of room for error, so there’s no judgment if your process isn’t perfect. But that doesn’t mean that you should learn to live with your inefficiencies, especially when there’s a solution that can help you avoid them: proposal software.
'Cold email' is an ugly term. No one wants to send them, no one wants to receive them. But, when used correctly, cold emailing can be a powerful lead generation tool for your business. In this post, I break down one of the best cold emails I've ever received, the reasons why it worked so well, and my top tips for writing and sending your own effective cold emails.
While a successful business proposal can lay the foundation for a prosperous relationship, writing it can be downright daunting. But once you understand what makes a winning proposal, the whole process becomes a lot less scary and a lot more effective.
An effective executive summary can mean the difference between a client win and the recycle bin. It's arguably the most valuable component of any business proposal, but many people get confused when it comes time to put pen to paper.
An executive summary is not actually about summarizing at all; it’s about selling. Here’s how to write a proposal executive summary that seals the deal, including the 5 key components you need and some helpful dos and don'ts.
Starting a new proposal can be daunting, especially if you’re starting from scratch. What do you include? How do you organize it? Find out how to structure a proposal that will help you seal the deal.
With a mission to make every deal a closed deal, we’re thrilled to announce the launch of Proposify Free, the first multi-featured free proposal software that tracks and manages the entire closing process.
Proposify now supports Vidyard videos so customers can use this leading platform to add a personal touch to their sales documents.