How to Use Social Media to Market Craft Beer, Baseball Players, and Politics

This week on Agencies Drinking Beer, Kevin and Kyle interview Marty McDonald of Bad Rhino, a social media marketing agency based in Philadelphia.


As founder of Bad Rhino, named one of the top social media marketing agencies by Clutch, Marty McDonald has been fascinated by the rapid growth and endless possibilities of social media and digital marketing for more than 10 years. In this interview, Marty talks about developing social media strategy to promote craft beer companies, major league baseball players, and presidential candidates using sites like Facebook, Instagram, Twitter and Snapchat. For example, did you know that major league baseball players aren’t allowed to tweet during a game or talk online about how they’re feeling, good or bad, before a game? Marty also offers his insights into major changes in the industry over the past two years and what we can expect around the online corner.

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