Construction Equipment Proposal Template to Close Deals

Do you lease construction equipment? Our free proposal template offers an excellent example of how to pitch your services. The scope of the proposal includes sections like company profile, equipment, fee summary, references, and online signatures for faster sign-off.

All of our templates are completely customizable to suit your company, your brand, and your projects. Sign-up for free to download the construction equipment proposal template and start creating pain-free proposals today.

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All Proposify proposal templates are 100% customizable.

What you get inside our construction equipment proposal template

Our construction equipment lease proposal has all of the essential sections you need to clarify your pitch and win the deal.


A bold cover page

Start off your proposal with an attractive, modern cover page. Just add your company colors, fonts, and contact information.

Cover page for a Construction Equipment Proposal Template
Cover letter page for a Construction Equipment Proposal Template


A professional cover letter

Summarize the content of your proposal with a cover letter that showcases your company’s reliability and performance.


A compelling company profile

Give some background information about your company’s history, services, and recent projects. List out your certifications and memberships.

Company profile for a Construction Equipment Proposal Template
Equipment list for a Construction Equipment Proposal Template


Equipment list and price

Dive into proposal specifics with a comprehensive equipment list, featuring make and model, price per hour, and more.


Investment total and terms

Present the investment total for the equipment leases and clarify your contract requirements all in one place.

Investment page for a Construction Equipment Proposal Template
Reference page for a Construction Equipment Proposal Template


Professional references

And lastly, offer professional references so that potential clients can contact your current and former clients and feel confident moving forward with you.

More proposal examples for construction equipment leases

We have even more great proposal examples. These templates can be easily customized for construction projects, equipment leases, and contractor services.

How to create a winning proposal for your construction equipment pitch

Win your next pitch for construction equipment leasing with these advanced proposal tips—backed by our research into over 1 million proposals sent with our software.


Add images to increase closing rates by 26%

Clients love images. You can boost your closing rates simply by making your proposal more visual. Try adding on-brand images of your equipment and team.

Adding images for a Construction Equipment Proposal Template
Pricing options for a Construction Equipment Proposal Template


Give package options to boost your chances of closing by 36%

You can boost your success rates simply by creating an editable, dynamic pricing table. Allow leads to select the equipment and/or lease agreement length within the fee table to automatically update the contract total.

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Frequently asked questions about construction equipment proposals

What is a construction equipment proposal?

Construction companies frequently lease special equipment. Many contractors don’t own all of the equipment they need to complete their construction projects. A construction equipment proposal is sent by the leasing company to the construction company, which may or may not employ operators with the appropriate skills and licenses to operate the machinery. If not, the leasing company can provide operators for hire as part of the leasing agreement.

A construction equipment proposal clarifies the equipment offered for lease and the services that the leasing company will provide, such as hourly operation (for an additional fee) or maintenance and technical support (usually included in the rental price).

What is the purpose of a construction equipment proposal?

A construction equipment proposal has three main purposes. First, it needs to win over the potential client with all pertinent information, such as the reputability of the leasing company and the type and quality of the equipment. Second, it helps both parties get on the same page so everyone understands the support that is and isn’t included in the agreement. This clarity makes for a more successful working relationship. And lastly, (when signed) a good proposal also protects the leasing company in case of arbitration.

How should I structure my construction equipment proposal?

For best results, make sure to hit on all of these key elements in order: cover page, cover letter, company profile, equipment list and price, investment total and terms, and professional references.

You can decide whether you want to create a client-specific pitch with preset equipment and rental terms, or whether you want to list out all of your available equipment and allow the client to select the machines or vehicles they want. You can also mix these strategies and provide a curated list of equipment for the client to choose from.

What's the best format for a construction equipment proposal?

You’ll improve the client experience and increase your success rates by sending an online proposal. (This is different from uploading a PDF as an email attachment—which we don’t recommend because large file sizes often end up in spam.) An online proposal, on the other hand, is sent using proposal software and offers both excellent email deliverability and a superior client experience.

Not only are onlineproposals more likely to be delivered, viewed, and signed, but they’re also more traceable. Sales leaders can offer one platform for on-brand proposal creation and proposal analytics, so that active proposals can be internally reviewed, tracked, and benchmarked.

How do I edit this construction equipment proposal template?

You’ll need a free trial of Proposify to get started. With your 14-day free trial, you can edit every element of this proposal template, from the colors and branding to the company bio and equipment table. Send the proposal to your client, set up automated email follow-ups, and save the document once signed.

During your free trial, you can also test out all of our features, including all templates, email automations, and insights into client activity and closing rates.

What are the benefits of using Proposify to send proposals?

Sales and operations leaders can gain visibility and control over the entire proposal process, from creation through tracking. You’ll be able to ensure that all proposals are sent using on-brand and accurate messaging. And you’ll have 24/7 insight into active proposals and closing rates.

Proposify also offers a far better buying experience for clients, who can review and sign proposals easily online and make any necessary deposit payments immediately after they accept your pitch.

Can I use this template as a construction equipment lease contract?

Yes! This construction equipment proposal template doubles as a legally binding contract. All you need to do is add an e-signature page to the end of your proposal, which you can easily do with Proposify. Above the e-signature fields, you should also add your terms and conditions, or a link to where they can be found on your website.

Learn why over 10,000 businesses love Proposify

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Drag & drop library sections

Managing proposals is a breeze in Proposify. Save all your case studies, fees, images and team bios all in one central library.

Tag them, search them and drop them into your layout. Proposals just got... dare we say... fun?

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Online previews & signatures

No more emailing big PDFs, printing and shipping proposals or faxing back signatures (ugh). Your client gets a branded, interactive proposal they can sign off electronically. No need for extra software or logins. Oh, and we tell you as soon as your client opens it.

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Track everything

Keep a pulse on your the sales pipeline of your agency. Proposify lets you know your close rate, which sections of your proposals get viewed and for how long, and all kinds of insight into what goes into your most successful proposals so you can sell smarter.

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Sync up your other apps

Proposals are just one part of your agency sales process. We tie together your other software, so you can import contacts from your CRM, auto create deals and generate invoices in your accounting software. We are regularly adding new integrations.

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Customer Support to the Rescue

We understand that when you’ve got questions, especially when you’re on a tight proposal deadline, you NEED answers. Our customer happiness specialists are at the ready, armed with friendly, helpful, timely support by email or online messaging. We’re here to help, regardless of which you plan you’re on or if you’re just taking us for a test drive.

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We Keep Your Data Safe and Private

When it comes to protecting your private information, we’ve got it locked down tighter than Alcatraz. We partner with Amazon Web Services, use 128-bit SSL encryption, and create daily backups. And we never, EVER disclose any data to third-parties without your permission. Rest easy, nothing’s getting out of here alive.

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