What’s the best way to make sure that your proposals meet the specifications of both sales and marketing? Design it like a car.
First, let me give you some examples of proposal creation processes that will steer you in the wrong direction.
Using PDFs for your proposals is like driving a 1994 Ford Mustang. Sure, that format and a mid-90s Mustang are popular choices but neither has a lot going on under the hood.
And Microsoft Word-based proposals are the equivalent of a 2002 Ford Thunderbird: a janky throwback that’s somehow neither nostalgic nor modern.
So if we’re continuing with the proposals-as-cars theme, you want your proposals to be more like a classic sports car. They’re well-designed and look great but also come with many powerful features. They’re capable and fun to use.
This infographic shows the parts of a proposal process that will create sales documents that appeal to your sales operations team, sales managers and reps, marketing department and, of course, your prospects.