'Cold email' is an ugly term. No one wants to send them, no one wants to receive them. But, when used correctly, cold emailing can be a powerful lead generation tool for your business. In this post, I break down one of the best cold emails I've ever received, the reasons why it worked so well, and my top tips for writing and sending your own effective cold emails.
In 2020, every little advantage matters. It’s time to really look at how we’re approaching sales. It’s time to disrupt sales from the inside before it gets dismantled by outside forces. Here are the problems Proposify VP of Sales Daniel Hebert sees in the industry and how to start moving the profession forward—before it’s too late.